It is quite obvious that the Covid-19 pandemic caused mayhem for many businesses. It even resulted in a lot of beers been wasted. As bars were shut, the supply chain for kegged beer was also blocked since breweries couldn’t deliver them to consumers. As of February 2021, nearly 90 million pints of beer were flushed …
The end of a long day is an excuse to take a drink. As it turns out, there is a popular belief that alcohol especially red wine is good for the heart. Although the truth isn’t clearly defined, a recent study from BMC Medicine suggests that daily light drinking of alcohol can be beneficial to …
As part of a new global digital campaign against excessive drinking, Pernod Ricard, the Spirits giant is encouraging young individuals to drink more. Well, this campaign is for persuading young adults to “drink more water” instead. The “Drink More… Water” Campaign The campaign, “Drink more…water” is based on the Responsible Party Initiative. Established in 2009, …
On July 16, 2021, Brough Brothers opened Kentucky’s first African-American-owned distillery. Historic! Located in downtown Louisville, the distillery mashed, fermented, and distilled their spirits last year. Bourbon was the first spirit rum produced in the distillery. However, other innovations have been added to their brand. Brough Brothers Distillery: The Opening Wearing a fitted suit and …
The Historic Grand Opening Of Brough Brothers Distillery Kentucky Read More »
The winner of the Diageo World Class has been announced, and it is no other person than Canadian James Grant. This announcement comes after James was named the “World Class Canada Bartender of the Year 2021.” In its first-ever, this World Class global final event was held online. What Is Diageo World Class? Diageo’s World …
The craft beer industry is not what it used to be some years back. Global acceptance of craft beer has surged in the last 10 years, leading to an increase in demand for take-home beer. As demand continues to change, so does the consumption of beer. An apparent change is the popularity of growlers and …
Not very many brands can stand up to Bacardi when it comes to global name recognition. You can find this brand almost in all the countries where there is a cocktail bar. Due to its global presence, thousands of bartenders participate in the Bacardi Legacy cocktail competition. What is the Bacardi Legacy Cocktail Competition? The …
The Winner of 2021 Bacardi Legacy – Praphakorn Konglee Read More »
Truly is introducing an unparalleled new loyalty program as its hard seltzers keep flowing by the case-load in the warmth of a vaccinated summer. This initiative is to celebrate the launch of Truly’s Punch Hard Seltzer. It gives loyal fans the chance of winning a year’s worth of the drink. What Is The Entry Requirement …
Ready-to-drink or RTDs are beverages that are packaged in cans and prepared in a form that makes them ready for consumption. Unlike those coffee products, powders, beverage mixes, or tea that you need to prepare yourself, RTD is made to be consumed immediately after purchase. RTDs are currently making waves in the global drinks industry. …
Ready-To-Drink: The Second Largest Category of Beverages In The US Read More »
Proofs Drink is a private limited company which is based in the United Kingdom. The company sells and distributes drink brands. Its trading began on the British market on 8th April 2008. According to GlobalDatabase, Proof Drinks had a Working Capital of £569,628.00, Total Assets of £3M and Cash of £100,943.00 as at 2019. What …
SelvaRey is a rum named after a legendary rum maker Don “Pancho ” Francisco Fernandez. The name SelvaRey loosely translates to “King of the Jungle”. What Bruno Mars Bring To the Brand? According to a SelvaRey rep, Bruno Mars is very hands-on with the tastings, packaging, advertising, and social media. The singer starred in the …
Today, Uncle Nearest Premium Whiskey is the best and fastest-growing whiskey brand in US history. This brand, founded by a black woman is also the most-awarded Bourbon of 2019 and 2020 worldwide. Recently, the founder announced a venture capital fund to help bankroll others like her. Founder of Uncle Nearest Premium Whiskey In 2017, Fawn …
Uncle Nearest: Most Awarded Bourbon For 2 Years Straight Read More »
In recent years, Ready-To-Drink (RTD) beverages also known as canned cocktails have burst into the market. Its consumption is now a trend that is not going away anytime soon. RTDs are bartender-quality options that include tonic, gin, and a vodka soda. Market Insights The North American region (most especially the US) dominates the canned alcoholic …
Best Ready-To-Drink or Canned Cocktails in the US Read More »
Jacques Tranier is the name of the man behind Rosé Piscine, a new way of enjoying wine. It was at the French Riviera where Jacques saw two people drinking rosé filled with ice that he first conceived the idea. Vinovalie.com explained that out of curiosity, Jacques ordered the same drink. He viewed the drink as …
A barrel is a vessel or container that is used for storing liquids. Whisky is also stored in barrels. According to LearnToMoonshine, whisky gets almost 80% of its flavor from the barrel it ages in. For this reason, it is important to properly make the barrels to get amazing results. Whisky.com provides a detailed report …
Vodka is one of the few versatile spirits which is made from using fermented grains such as wheat, rye, corn, and rice. Together with the main ingredients, vodka requires water, yeast, and malt meal. According to LuxeDigital, the best vodkas are designed to be enjoyed using a cold glass with just an ice cube. The …
Homesteader Vodka: Devotion to Simplicity & Sustainability Read More »
